16 Days Campaign


The “16 Days” of Activism against Gender Violence is an international campaign originating from the first Women’s Global Leadership Institute sponsored by the Center for Women’s Global Leadership in 1991. The ‘16 Days Campaign’ is used as an organizing strategy by individuals and groups around the world to call for the elimination of violence against women and girls.

This 16-day period also highlights other significant dates including November 29, International Women Human Rights Defenders Day, December 1, World AIDS Day, and December 6, which marks the Anniversary of the Montreal Massacre.

The 16 Days Campaign has been used as an organizing strategy by Internet Policy Observatory Pakistan in support for the elimination of all forms of violence against women by:

  • Campaigning to raise awareness about gender based and digital violence as a human rights issue at the local, national and regional levels.
  • Organize seminars and speaking events that focus on issues such as national legislation on violence against women and the role of men in stopping violence against women in local communities.
  • Run a workshop for local journalists to sensitize them to issues of gender and reinforce the importance of the role of the media in ending violence against women.
  • Building local capacity to combat and raise awareness against new forms of violence against women in Pakistan utilizing ICTs.
  • Providing a forum in which organizers can develop and share new and effective strategies against growing digital violence against women and girls in Pakistan.
  • Consulting governments and policy makers for creating legislation that helps in curbing digital violence against women and girls in Pakistan.

Join us! Share your photos, messages and videos showing how you orange your neighbourhood at facebook.com/SayNO.UNiTE and twitter.com/SayNO_UNiTE. For more information about “Orange YOUR Neighbourhood,” see flyer and download toolkit.


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